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The profession of a Prompt Engineer has emerged because the content and quality of AI rely on text-based instructions and task descriptions. Unlike a programmer, the Prompt Engineer works on the command-line interface and inputs so-called “prompts” in text or code form. A specific programming language is not required. However, the inputs into the command-line must be optimized and designed in a way that the AI can deliver the best possible results afterward.
Depending on the area of specialization, the Prompt Engineer needs to possess a certain level of domain-specific jargon. As the demands on AI constantly evolve, the role of the Prompt Engineer also undergoes rapid changes. Increasingly, the services in the field of Prompt Engineering are offered by new start-ups. Learning these skills through various seminars is also possible nowadays.
The quality of the prompt always depends on the AI model the Prompt Engineer is working with. When using tools like Stable Diffusion Midjourney or Dall-E, for example, text inputs are transformed into images. To ensure smooth functionality and optimal results based on user preferences, the use of specialized jargon from the fields of art and photography becomes crucial.
Not all images are the same. For an artistic oil painting on canvas or an Aquarelle, the prompt must contain different information compared to a photorealistic image. Instead of information about painting techniques, historical era, motif, and captured mood, the prompt should include details about perspective, lighting conditions, filters, aperture, lens, and the camera used. When the prompt is well-optimized, it provides users with precisely the desired results. An exhibition that opened in February at the museums in Bad Oeynhausen and Rinteln showcased 80 paintings created using AI. The artworks were generated within a few weeks, thanks to artificial intelligence.
With AI, texts for websites, bloggers, product descriptions, and more can also be generated. However, achieving excellent results with tools like ChatGPT requires the Prompt Engineer to provide the AI with appropriate context. This allows for the easy creation of desired texts. The prompt contains essential information about the desired writing style, perspective, and length of the text. If the prompt lacks critical information, the AI model decides autonomously which literary devices to use, potentially distorting the desired outcome.
A good Prompt Engineer is familiar with the strengths and weaknesses of the AI model. To test the AI, they work in small increments to assess its logical thinking capabilities. Unlike an IT professional, they don’t use programming languages. Instead, they input specific codes and specially formulated questions. Another task of the Prompt Engineer is troubleshooting. By resolving issues, developers in companies can optimize and refine their tools.
Basic skills required for a Prompt Engineer include fundamental technical abilities. They should be able to efficiently analyze problems and promptly find solutions. Additionally, technical experience in well-known Big Data technologies like Apache Spark or Hadoop is necessary. Patience and a precise manner of expression are also crucial skills for a Prompt Engineer. Only with patience and the right inputs, the AI can later provide the desired response or deliver the intended result.
Being a Prompt Engineer is not a formally registered apprenticeship. Anyone willing to familiarize themselves with the functioning of common AI models and data science can work in this field. Having knowledge of programming languages is advantageous, and a completed degree in computer science can be beneficial. However, these skills and knowledge are not mandatory to pursue a career as a Prompt Engineer.
Prompt Engineers work in the IT or AI departments of many companies. One of their key tasks in both small and large companies is optimizing AI. This leads to significant streamlining of certain business processes through automation. The advantages to the company from the optimization of artificial intelligence by Prompt Engineers are evident and include:
Another area where Prompt Engineers contribute is in the introduction of new AI models. This helps bridge communication gaps, especially in small and medium-sized enterprises, leading to enhanced results.
Prompt engineering is a highly lucrative profession in the free market. Although Prompt Engineers are not required to demonstrate a professional background or formal education, their annual earnings can reach up to $300,000. The well-known news and media company Bloomberg reports job advertisements offering Prompt Engineers an annual salary ranging from $335,000 to $350,000. As skilled Prompt Engineers are in short supply and the profession is not widely recognized yet, there is a possibility to dictate the salary, but this is only feasible with appropriate references.