Success Story
Capture Trade Fair Leads Digitally: How lead on Launched Its Android App with ElevateX
lead on develops the mobile trade fair app lead ONE, used by companies to capture customer conversations digitally at B2B events. When they needed an Android version ready for a major trade fair with no free developer capacity, ElevateX delivered in days.
Mobile · Android · iOS · B2B Lead Management
About lead on
With over 20 years of experience in B2B lead management, lead on is a team of more than 60 communication experts based in Potsdam. Since 2007, they have been a reliable partner for professional dialogue marketing, from lead generation and hotline services to software and app development, communication training, and trade fair appearances.
Their app lead ONE lets users capture trade fair conversations and reports on any Android or iOS device, with offline capability, CRM integration, and export to PDF, Excel, or CSV. Functions are extensive and the system is fully customizable.
The Challenge
An Android version needed for a major trade fair, with no available developer capacity
While development of the iOS app and backend system was well advanced, lead on needed an equivalent Android version ready for an upcoming major trade fair. The problem: no free developer capacity internally and no time for a lengthy hiring process.
The solution was clear: ElevateX. Fast access to a qualified Android developer who could onboard quickly, work independently, and deliver exactly on schedule.
What We Did
One expert, one onboarding day, delivered on schedule
Within a very short time, ElevateX recruited an available Android expert who, after a single onboarding day, implemented the Android app independently and on schedule. Short feedback loops and close communication with the project manager ensured the app met all customer requirements.
Beyond the core development, Android-specific architecture knowledge and best practices were shared so the lead on team could independently maintain and extend the app after delivery.
As the customer base grew, so did the app's functionality. lead on regularly relied on ElevateX to quickly augment their team with additional Android and iOS developers, including features like native Apple Pencil support for handwritten notes.
Speed and Efficiency
Trade fair time is precious. Digital lead capture enables professional, contemporary customer interactions, plus automated follow-up processes like thank-you emails and direct dispatch of requested materials, all in one click.
The Outcome
In addition to the existing iOS app, the lead ONE Android version was released on time for the planned trade fair. It was a great success and the beginning of an ongoing collaboration.
I am amazed about how fast, easy, and professional the cooperation with ElevateX is. I can fully rely on the pre-qualification and selection of freelancers on the part of ElevateX. The work results were always excellent and our team can independently take over development and maintenance if necessary.