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Business Intelligence Manager

A business intelligence manager is a data-savvy professional who leverages advanced tools and techniques to analyze and interpret information, providing valuable insights for informed decision-making. Their expertise in data analysis helps optimize operational efficiency, enabling businesses to achieve their goals through data-driven strategies. With their strategic role in driving business success, a business intelligence manager plays a pivotal role in maximizing growth and profitability.

Business Intelligence Manager Job Profile

What Is A Business Intelligence Manager?

A Business Intelligence Manager is a true expert in numbers, works analytically, and is capable of grasping connections effectively. They are responsible for all processes related to business intelligence within a company. This term encompasses all methods and processes within an organization that serve the systematic analysis of internal business operations and the optimization of business areas. For this continuous business analysis, a variety of data and facts must be collected, such as customer and market-related data. In this role, you are responsible for the conceptual aspect of all data analysis processes. Those with a strong affinity for numbers and data can fully utilize their talents in this job.

What Does Intelligence Manager Entail?

This profession primarily involves analytical and strategically oriented tasks. The focus is on gathering data, such as customer and market data, as well as internal performance indicators, and evaluating them using computer-assisted methods. The results are prepared to facilitate decision-making regarding the future direction of the business for the management of a company. The data comes from various business areas, making coordination with experts from different fields essential. The Intelligence Manager coordinates all these analysis activities and communicates the results to employees and decision-makers.

What Are The Tasks Of A Business Intelligence Manager?

The content of the job is highly diverse, and the main tasks associated with the position include the following activities:

  • Data collection using statistical methods and Big Data, both within and outside the company (market and customer analyses)

  • Analysis and preparation of the collected data, including the creation of resulting forecasts

  • Presentation and explanation of the results of the analysis process to management and stakeholders from respective business areas

  • Steering and monitoring of the entire BI process

  • Establishing a BI strategy and platform and the Data Warehouse architecture

  • Acting as a contact person for inquiries from all areas and working with the team to develop responses

  • Analyzing and improving the IT landscape
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How To Become A Business Intelligence Manager

To work as a Business Intelligence Manager, having a completed degree in Business Administration, Mathematics, Computer Science, or Business Informatics is an ideal prerequisite. Practical experience in working with databases such as Big Data, Cloud technologies, data processing programs, and streaming technologies is usually required as well. Knowledge of programming languages like Java, Python, or SQL is also helpful. Additionally, you should possess a solid understanding of business processes and a keen interest in IT-related issues. All these requirements indicate that the job not only requires the right degree but also professional experience, making it not necessarily suitable for entry-level candidates right after graduation.

What Hard And Soft Skills Are Needed As A Business Intelligence Manager?

Since computer-based processes and IT procedures constitute a significant part of the job scope, it is essential for Business Intelligence Managers to have appropriate IT foundational knowledge. This primarily involves competencies in data analysis, aggregation, and knowledge processing. Proficiency in English is also crucial, as employers often require it for filling the position of Business Intelligence Manager. Moreover, BI Managers should possess an analytical way of thinking and working. In addition to the technical education and hard skills, the profession demands some soft skills, including:

  • Structured, thorough, and flexible work approach

  • Negotiation skills

  • Teamwork

  • Self and time management

How Much Does A Business Intelligence Manager Earn?

The role of a BI Manager comes with a lot of responsibility, which is reflected in the salary prospects. There are several influencing factors that need to be considered and affect the compensation. On average, a Business Intelligence Manager earns an annual gross salary of around 55,000 euros. The compensation for entry-level positions starts at 46,000 euros, while after several years of professional experience, the income can rise to up to 64,500 euros. As a senior manager, earnings of up to 95,000 euros per year are conceivable. Not only the managerial responsibility but also the job location, the employer’s industry, and the company’s size are central factors that influence the payment. Freelance Business Intelligence Managers can charge hourly rates of 100 euros.

In Which Industries Do Business Intelligence Managers Work?

The profession offers excellent job prospects and allows for work in various sectors of the economy. In the digital age, the importance of Big Data for evaluating business processes is higher than ever. Virtually every company benefits from systematically analyzing and improving its own operations to remain consistently successful and competitive. Potential employers include manufacturing and industrial companies, service-oriented businesses, as well as agencies. As a BI Manager, you can work in online retail as well as in the fields of finance, life sciences, industrial technology, or the energy industry.

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Sören Elser

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